The bits are breeding. The bits are breeding. The bits are breeding.

Your Window

to a World of Wonder

Welcome to Binary Media: Connecting Mobility and Entertainment

Embark on a journey with Binary Media, where we redefine the ride-hail experience in the UAE with the largest network of interactive screens. Our Onboard Entertainment System (OES) not only captivates passengers but also reinvents in-transit entertainment, offering a diverse mix of content and interactive experiences. Founded in the United States and with its R&D hub in the UAE, Binary Media is backed by the founders of OpenX.

Onboard Entertainment System

Step into a new era of travel with Binary Media’s Onboard Entertainment Systems in RTA Taxis. We blend cutting-edge technology with a rich mix of local and international content and interactive games, transforming every ride into an immersive adventure. This platform is a golden opportunity for marketers to reach a diverse and attentive audience in a unique shared mobility environment.

With an inventory of over 18M True Views we are ready to turbocharge your campaigns.

Our Co-Founders

We are a collaborative unit with complementary profiles

Binary Media opens the door for advertisers to connect with captive and engaged audiences during their actual consumer journey through our location-based interactive platform.

For Brands

Binary Media is leading the transformation of Digital Out-of-Home (DOOH) advertising by integrating the interactive and measurable dynamics of digital campaigns. Here, brands can engage with captive audiences, create interactive experiences, and precisely measure their campaign’s impact. Our platform guarantees brand safety, targeted advertising in specific locations, and the ability to execute effective marketing strategies.

For Agencies & Partners

Join us in revolutionizing on-the-go entertainment. We’re creating a world of dynamic content for commuters, and building strong partnerships with media agencies and DOOH experts. These collaborations are set to propel the transit DOOH advertising sector to new heights, offering rewarding opportunities in the digital advertising realm.

For Fleet Operators

Unlock a new revenue avenue with our unique revenue-sharing model. Integrating our system not only enhances the passenger experience but also significantly increases driver earnings and ride ratings. It’s more than an entertainment system; it’s a strategic asset that benefits both passengers and fleet operators.